Welcome to the Reading Business Improvement District (BID) website. Here, you can find out everything you need to know about the management of our town centre area.
Reading businesses have voted overwhelmingly to continue the successful Reading BID for a further five years, beginning on 1 April 2014. This will be Reading's third BID, having been the first BID established outside London in 2005. The BID was renewed first in 2009 and subsequently in February 2014.
Reading UK CIC will manage the BID, according to the business plan which was developed as a result of feedback from over 100 town centre businesses and organisations. The programme of activity aims to build on the success of the BIDs to date and provide an ambitious vision for Reading's town centre.
The Reading BID is an area covered by a member-funded and governed initiative to deliver Reading town centre, which is:-
Activity to support these six programmes include marketing promotions, safer and cleaner streets, exciting seasonal events, cardboard recycling, attractive streetscapes and much more. Find out more about the services the BID provides for Reading town centre.