In our own words







Based in Reading or its surrounds for over 75 years, we are a business that is passionate about the Town’s success. Moving to The Blade in June 2014 brought us back into the heart of the town and the heart of its thriving business community. But with that has come an awareness of Reading’s existing strengths; challenges and great potential, both in the short and long term.

We work as Planners and Designers in towns and cities across the UK and internationally, reviewing urban landscapes and identifying opportunities for improvement of the built form, infrastructure, public realm and ultimately sense of place. Within Reading we wanted to harness the knowledge, enthusiasm and commitment apparent in the town’s business community, to identify the opportunities they saw and would importantly support/invest in. The process of delivering a vision for a town, never mind an aspiring city such as Reading, is a challenging one, but as our process has expanded to the wider community we have been heartened by the willingness to engage and contribute, and the desire for Reading to continue to succeed.

We are delighted to be involved in this process and are looking forward to working closely with all Partners and participants to ensure it meets expectations and provides a robust yet ambitious framework for growth across the town, over the next 35 years.