A pleasure to do business
Reading is the principal commercial hub of the Thames Valley, which is a key driver of the national economy. In 2003 the region accounted for 15.6% of total UK Gross Value Added (GVA). On a European basis (2001 figures) the south east ranks 15th in the EU’s 86 regional units.
There are few places to rival Reading for its energy and ambition. For many years labelled as a transport interchange or soulless commuter town, the reality is that Reading is one of the most cosmopolitan and dynamic places in the south east.
And Reading is not all about the built environment; each new development has been embraced as part of the natural process of growth. The rapid expansion of this modern town, its optimism and commitment to regeneration is not only about establishing Reading as a European city but is also about creating a town that its people can be proud of.
They reflect the energy and ever-changing face of the town and come from all over the globe - to learn, to work, to experience different cultures and to be part of a dynamic way of life. Together, people and place are moving forward, sharing an ambitious vision for a town that is recreating itself with imagination and vigour.
Reading offers a choice of high quality investment opportunities in an area that is renowned for an exceptional quality of life. To hear more, contact the economic development company, Reading UK CIC, at office@livingreading.co.uk or on 0118 900 1622.
Reading as a Growth Point
“A long term working relationship between government and its agencies and local authorities to achieve the potential for sustainable growth and to meet the housing needs of the population, now and into the future.”
New Growth Point status is not a statutory designation but is about a relationship between central government and local partners. It is built on four principles –
- Early delivery of housing as part of the growth plans
- Supporting local partners to achieve sustainable growth
- Working with local partners to ensure that infrastructure and service provision keep pace with growth
- Ensuring effective delivery
Suitable economic growth is at the heart of Reading’s City 2020 vision, with current major regeneration projects complemented by ongoing urban renaissance and the delivery of sustainable communities.






